Project Overview
A digital storefront designed to provide a smooth and efficient online shopping experience for both buyers and sellers. The platform offers a diverse selection of products and services from reputable merchants, empowering them to reach a wider audience, acquire new customers, and increase sales. With its user-friendly interface, powerful search functionality, and secure payment systems, this multi-vendor platform is redefining the future of online commerce.
Client Request
The client was looking for immediate, quality solutions to modernize his digital infrastructure. The primary goal was to empower all-scale businesses by streamlining procurement, sales, order management, and marketing processes through the strategic implementation of a robust eCommerce solution.
Website Revamp
Modernize the website’s design and functionality for optimized performance and streamlined user interactions.
Mobile Applications
Develop dedicated mobile apps for iOS and Android to enhance customer reach, engagement, and conversion rate.
Data Migration
Seamless data migration from their legacy system to the new platform, prioritizing data integrity and consistency.
Key Insights Revealed
Legacy System Limitations
The existing WooCommerce-based system was struggling to handle the company's growth, requiring a more scalable solution.
Mobile-First Inefficiency
The lack of mobile-friendly services hindered the brand's ability to reach and engage a broader customer base.
Manual Process Bottlenecks
Time-consuming manual customizations and day-to-day operations reduced efficiency and increased the risk of errors.
Smooth System Transition
A seamless transition to a new system was crucial to avoid disruptions to ongoing operations.
Technical Debt Burden
Undocumented code and missing functionalities created significant technical debt, hindering system maintainability and future development.
Reliable Delivery Process
A robust delivery process was necessary to enable frequent code deployments, updates, and improvements.
Limited System Understanding
Access to only 40% of the system's information posed challenges in comprehending and modifying the existing codebase.
Challenges
The digital transformation of this ecommerce platform was hindered by several critical challenges:
- Manual customization and data entry processes were time-consuming and prone to errors.
- The underlying old technologies were hampering website speed, custom order processing, and performance optimization.
- Unidentified functionalities and undocumented codebases increased development complexity.
- Scattered information and inconsistent processes hindered operational efficiency.
Our Solution
To address all the challenges effectively, we implemented the following approach:
Discovery & Planning
System Analysis: Thoroughly analyzed the existing system using reverse engineering techniques to understand its architecture and data flow.
Expert Insights: Collaborated with a domain expert to document the system and identify areas for improvement.
Modular Approach: Adopted a modular approach to system modernization, allowing for a gradual and smooth transition.
Phased Approach: Presented a phased approach to the client for approval, ensuring alignment with their vision.
Design & Development
Mobile-First Design: Prioritized mobile-first design to cater to the growing mobile user base.
Gap Analysis & Coding: Identified and filled gaps through meticulous coding and documentation.
Modular Approach: Adopted a modular approach to system modernization, allowing for a gradual and smooth transition.
Process Optimization: Implemented automation tools and streamlined processes to enhance efficiency.
Testing & Deployment
Rigorous Testing: Conducted comprehensive testing to ensure the system's functionality, performance, and security.
Data Migration: Carefully migrated data from the legacy system to the new platform, ensuring data integrity and consistency.
Deployment & Launch: Successfully deployed and launched the modernized system, providing a seamless user experience.
Results
We helped the client turn his digital storefront into one of the largest technologically advanced online marketplaces.
TechnicalUpgradation
The modernized web platform and cross-platform mobile app have fueled business growth.
OperationalEfficiency
Automated routine operations and streamlined systems have enhanced customer retention.
StrategicPartnership
Our cost-effective team augmentation services helped the client achieve faster time-to-market.
DigitalTransformation
Turned a basic ecommerce store into a leading tech-driven online marketplace.
- Retail
- eCommerce
- 1Designer
- 3Web Developers
- 2Mobile Developers
- 2QA Engineers
- 1Project Manager
- Web App Development
- iOS App Development
- Android App Development
Core Tech
We used the following technology stack to deliver this project.
- Angular 6
- jQuery
- HTML5
- CSS3
- MongoDB
- AJAX
- Bootstrap
- JavaScript
- .NET Core 3.1
- Easypaisa
- JazzCash
Data on Matrix’s agile and iterative approach to web design and development as it evolved has been greatly appreciated. The new website looks fantastic and reflects the hard work and dedication of the people involved in this project. I would like to hire them in the future for all changes. Highly recommended to all.
Let’s Discuss Your Project
Our expert team collaborates with you to develop, optimize, and deploy solutions that scale with your business.
